All Systems Go: E-ternity Arrives on the Scene

Mississauga, Ontario - January 4, 2005

E-ternity Business Continuity Consultants Inc. has officially commenced operations as of January 5, 2005. E-ternity is a Mississauga, Ontario based organization focused on providing Business Continuity Solutions to customers in Southern Ontario. E-ternity employs the unique strategy of combining Business Continuity Services, Data Storage Technology, and Voice Continuity Services from a single-source that brings customers best of breed technologies and methodologies and deploys them in a cohesive, integrated fashion.

With over 24 years of combined career experience with organizations such as TELUS, EMC Corporation, and Nortel, founders Greg Onoprijenko and Michael Aaron are extremely confident in the market demand for E-ternity's products and services. According to Michael Aaron, who is now E-ternity's Managing Director for Eastern Ontario, the timing is perfect. "E-ternity is riding the front of the wave in an extremely ripe market by combining these services into any easily attainable solution offering," Mr. Aaron describes. "Many customers are in desperate need of assistance. They may have some type of continuity plans or processes in place, however most are lacking in one or many areas leaving them exposed to serious financial risk. E-ternity will fill that gap."

E-ternity has realized that its choice of Alliance Partners is absolutely critical to the overall strategy of the organization. Having extensive knowledge of the industry, E-ternity has crystallized relationships with a number of Tier One Vendors including Sungard Availability Services, EMC Corporation, IBM, and TELUS. Greg Onoprijenko, acting as E-ternity's Managing Director for Western Ontario, realizes the importance of choosing the right partners. "I recognized during my career experience with EMC how incredibly essential it is for companies to have frictionless access to their business-critical information," says Mr. Onoprijenko. "In the past, solutions of this calibre have often been too complex or too costly for mid-market businesses to implement. But certain vendors have finally addressed this space from a technology perspective, bringing enterprise class capabilities down to a price point that finally makes it affordable for smaller businesses to adopt. E-ternity has carefully chosen the right vendors to deliver these solutions."

In addition to their vendor relationships, E-ternity has a number of established customer relationships, and are also active members with associations such as the Disaster Recovery Information Exchange (DRIE) in Ontario and Canadian Federation of Independent Business.

About E-ternity

E-ternity is laser-focused on providing solutions that will allow customers to achieve a perpetual state where their business will never experience downtime again. E-ternity has the perfect blend of business experience, professionalism, technical competence, and innovation to deliver the right solutions to the right customers. E-ternity employs the unique strategy of combining Business Continuity Services, Data Storage Technology, and Voice Continuity Services from a single-source provider that brings them the best of breed technologies and methodologies and deploys them in a cohesive, integrated fashion. E-ternity helps customers find the perfect intersection between their acceptable risk and their available budget. More information about E-ternity can be found at www.e-ternity.ca.